Retail & Advertising

Flexcon Expands House Vinyl Line for Improved Performance of Large-Format Graphics

Flexcon® FlexMark® BilBrd™!

Date: May 06, 2021

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Air Egress Liner Reduces Time and Cost Associated with Graphic Installation

Flexcon Company, Inc., an innovator in adhesive coating and laminating, announced today the expansion of its Flexcon® FlexMark® line of house vinyls designed for wide-format advertising applications. The new products feature an embossed air egress liner which minimizes air entrapment behind the graphics, making installation easier.

“Flexcon’s 90 lb. air egress liner imparts a pattern into the adhesive that allows air to flow out behind the graphic, making it easier for installers to prevent air bubbles,” says Bekie Berg, Product Manager, Flexcon. “Ease of installation is critical for installers, and Flexcon's air egress liner saves installers time and money by reducing air entrapment.”

The two new products in the FlexMark® line - WPAE and WRAE - are 3.5 mil flexible white vinyls with good opacity for covering existing graphics and good resistance to scuffing, tearing and abrasion. They utilize two of the company’s most popular adhesives, one permanent and the other removable. Both are excellent choices for large-format graphics on barricades, vending machines, counters, windows, walls and floors, and they adhere well to many surfaces, including ABS, acrylic, Formica®*, aluminum, stainless steel, HDPE, painted metal, styrene, painted non-vinyl wallboard and glass. The removable version offers clean removability for up to 180 days.

“Wide-format printers have come to rely on FlexMark® Promotional Advertising Films for a multitude of applications, thereby reducing the number of SKUs on their floor,” says Berg. “With the addition of these two products with an air egress liner, they can expand their product portfolios with solutions that save their customers time and money during the installation process.”

Products are available in 54” x 150’ pre-slit rolls that ship same day when ordered by 2 PM Monday – Friday in the time zone of the shipping location. They are also available from Quick-ship in 54” master rolls that can be custom finished to preferred roll or sheet sizes. For continuous product updates, industry news and engagement, follow Flexcon on LinkedIn @Flexcon.